Our company

  • Bitpanda, Europe-based investment platform enabling access to cryptocurrencies, crypto indices, stocks, precious metals and commodities for 7+ million customers.

Your position

  • Own and optimize Bitpanda's paid acquisition across Meta, TikTok, Google, and search across European markets; manage account structure, bidding, audiences, pacing and budgets.
  • Run structured creative and landing-page tests with the in-house Creative Studio; design and run incrementality and geo-lift tests; analyze results by cohort and customer quality.
  • Collaborate with Growth Analytics and MarTech Engineer to ensure tracking and attribution; report performance within CAC and payback framework; convert learnings into next experiments.

Requirements

  • Personally ran paid social and app campaigns in-house at >€1M/month.
  • Ran incrementality or geo-lift tests and can articulate impact.
  • Evaluate performance by CAC, payback and customer quality, not platform conversions.
  • Led a creative-testing cadence with a creative team and can brief for it.
  • Fintech, trading or gaming experience is a strong plus; hands-on depth required.

Compensation & benefits

  • Hybrid work model with onsite and remote capabilities; 25 extra days per year to work from a city of your choice.
  • Competitive total compensation package aligned with Bitpanda’s pay-for-impact policy, including stock option plan.
  • Confidential coaching, counselling, and mental health resources via OpenUP.
  • 3 additional paid days off after 6 months (wellbeing).
  • Unlimited Udemy library access for ongoing learning.